Write House,
Wolverhampton, understands that social media solution, Pinterest, has launched
a localised edition of its website in France. This move represents the first
non-English version of its site.
Whilst the
French edition offers language assistance in search and other copy-heavy areas
of the site, the primary goal of the French site is to offer a targeted local
community experience for users across the French nation.
In a
statement from Pinterest executives, they said: “The platform will feature content from French domains and pins with
French-language descriptions more prominently in search and on category pages,
as well as pins from local users.”
Write House
founder and copywriter, Daniel Waldron stated: “This is a significant step for
Pinterest as they look to expand in the social media market. The concept of
introducing a localised version of the site is a unique and fresh approach.”
To promote
the launch, Pinterest sent a group of representatives to Paris in order to
raise awareness of its new venture. Write House also understands that the
San-Francisco based company has partnered with over 300 blog copywriters,
freelance copywriters and other copywriting professionals, to produce guest
posts and promote the site via its ‘Pin it Forward’ campaign.
Write House
provides a comprehensive range of services that helps businesses to increase
their prominence including copywriting, proofreading and editing services,
social media assistance and media consultancy services.
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